Netflix viewership isn’t the only thing “Bridgerton” has boosted.
According to Netflix, the Shonda Rhimes-produced universe –including Seasons 1-3 and spinoff “Queen Charlotte” — has added over a quarter of a billion pounds to the U.K. economy since its launch in December 2020, benefitting nearly 5,000 local businesses.
To mark the milestone, Rhimes will open markets for trading at the London Stock Exchange on Friday. The announcement was made after the second part of Season 3, which focuses on the romance between Penelope Featherington (Nicola Coughlan) and Colin Bridgerton (Luke Newton), launched on the streaming platform on Thursday.
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Indeed, “Bridgerton” has also boosted visitation to the areas in which it is set, including Bath and Bristol, and has led to a 51% increase in babies named Daphne, a 27% increase in the name Eloise and a 26% increase in Colin since its premiere.
Added a quarter billion to the economy
Read: we used our budget in the UK and are claiming it’s somehow more beneficial than it is.
I half expected it to say “by closing inheritance tax loopholes prior to Edmund Bridgerton’s death”.
This guy Bridgertons. 👆👆
Meanwhile Netlfix shoves the piles of smoldering abandoned IP they wasted millions on behind them like “nothing to see here folks!”